For Immediate Release: Please include in your listings and announcements
PRISM PRIZE ANNOUNCES JULY TALK - WINNER OF THE NEW HI-FIDELITY AWARD FOR 2017 - PRESENTED BY FACTOR
Watch the July Talk trailer: https://vimeo.com/212816023
Toronto, ON – April 18, 2017 - The Prism Prize is proud to announce the inaugural Hi-Fidelity Award (presented by FACTOR) which goes to JULY TALK. The Prism Prize Hi-Fidelity Award is given to a recording artist (band or musician) who has used video art to represent their work in a consistently creative and innovative way. JULY TALK will be presented with the Prism Prize statue, a $2500 grant from William F. White for production equipment rentals, and an exclusive gift bag from MAC Cosmetics at the Awards Presentation on Sunday, May 14, 2017 at TIFF Bell Lightbox.
JULY TALK is a Toronto band that include members, Leah Fay, Peter Dreimanis, Josh Warburton, Ian Docherty and Danny Miles, signed to Sleepless Records / Island Records.
Announced previously this month, the inaugural award is sponsored by FACTOR.
“July Talk has put together a highly innovative and creative team. In providing financial support to their projects, FACTOR is proud to have played a small part in their success.” said FACTOR President, Duncan McKie.
Using bold, striking imagery to represent their sound visually, the band shoots all material in gorgeous black and white, and have demonstrated a dedication to the importance of their aesthetic. “This type of artistry is exactly what we set out to honour when discussing the spirit of the award. The Prism Prize is proud to have JULY TALK as their first winner of the Hi-Fidelity Award.” Said Prism Prize Founder, Louis Calabro.
On Sunday, May 14, 2017 at TIFF Bell Lightbox, the Prism Prize, in addition to the $15,000 Grand Prize for best Canadian music video of the year, will be giving several special awards, including the Lipsett Award (sponsored by MuchFACT) for innovative and unique approaches to music video art, the Special Achievement Award (sponsored by Slaight Music) for artistic achievements and exceptional world-wide contribution to music video art, the Audience Award (presented by Noisey Canada) and the Hi-Fidelity Award (sponsored by FACTOR).
Prism Prize is proud to host a comprehensive resource for music fans to watch the best Canadian music videos all in one place. Videos and news from Canada’s music video community are available throughout the year at www.prismprize.com.
www.prismprize.com • @prismprize • www.facebook.com/prismprize
Prism Prize acknowledges the financial support of Canada’s Private Radio Broadcasters.
